Buy, Buy Baby

If you’ve ever felt trapped or tempted by emphatic declarations that your kid will become a genius if you buy product X, Y, or Z, you’re not alone. Check out this lead from Kate: Business Week’s recent review of Buy, Buy Baby: How Consumer Culture Manipulates Parents and Harms Young Minds. Written by investigative reporter and mother of two Susan Gregory Thomas, the book will take you inside the marketing blitz aimed at kids.