Good things can happen when a mom and daughter put their heads together.
Susan Slatmyer and Shaughna Giracca, the mother-daughter team behind Susie’s Swaddlers, found that while swaddling was a powerful means to achieve nighttime infant sleep, babies outgrow traditional 30” blankets well before they outgrow the need to be swaddled. The crafty response to this need evolved into Susie’s Swaddlers. Simple in concept but spectacular in effect, these 43” square, extra large receiving blankets are made to order from soft 100% cotton flannel in singles ($15) or 3-pack gift sets ($40) for boys, girls, or unisex.
And once your swaddling days are over, these blankets serve well in the stroller, crib, or car seat, or as a play mat in the yard or at the beach.